ATOPE Sydney 2017Photo James Horan/Destination NSW

Project: Destination NSW Exclusive Buyer and NSW Seller Event, Australian Tourism Exchange 2017
Role: Event Producer
Year: 2017
Client: Destination NSW

Sketch Evolution was engaged to produce and deliver an exclusive event for Destination NSW.

Sketch Evolution curated a creative experience, showcasing the very best of New South Wales including food, wine, and entertainment. This action-packed event lasted a little over two hours, commencing with an operatic ferry transfer to the Overseas Passenger Terminal, and was enjoyed by over 1100 guests.

The event featured a diversity of talent including opera singers performing on five ferries with the audience as they journeyed to the event site, infamous Sydney Drag Queens, 85 children from NSW schools dressed in onesies of Australian fauna, singing and dancing to Be The Light For The Wild, composed for Taronga Zoo’s centenary, X-Factor winner Natalie Conway and an aerial and close-proximity fireworks display on Sydney Harbour synchronised to music by DJ Peewee Ferris.

A culinary experience, lead by Tom Rutherford, of NSW Produce included a 20-meter long “Grazing Table” that featured food from all regions of NSW, an 8-meter long Ice Bar, weighed down by oysters, prawns and raw fish from a variety of areas along the coast and “food on the move” travelling across the event site.